Newly elected Republican National Committee Chairman Michael S. Steele plans an "off the hook" public relations offensive to attract younger voters, especially blacks and Hispanics, by applying the party's principles to "urban-suburban hip-hop settings." [...]
Under Mr. Steele's helm, the "old" may seem inappropriate in the Grand Old Party's affectionate nickname. He said he is putting a new public relations team into place to update the party's image.
"It will be avant garde, technically," he said. "It will come to table with things that will surprise everyone - off the hook."
Does that mean cutting-edge?
"I don't do 'cutting-edge,' " he said. "That's what Democrats are doing. We're going beyond cutting-edge."
...
"We need messengers to really capture that region - young, Hispanic, black, a cross section ... We want to convey that the modern-day GOP looks like the conservative party that stands on principles. But we want to apply them to urban-surburban hip-hop settings."
But, he elaborated with a laugh, "we need to uptick our image with everyone, including one-armed midgets."
Whyyyyyy isn't this from the Onion. =
inb4 hardcore/casual politics
"Let me give a shout-out to my homies, y'all..."
Seriously, though, I think stuff like this says something about society's presumptuousness about what "young people" want, (not to mention how much more accepted age stereotyping seems to be than other stereotyping) especially when Ron Paul supposedly attracted much of the youth vote before John McCain became the Republican candidate; so if "young people" are less inclined to support Republicans after stuff like that, is it really because Republicans aren't "cool" enough? I mean, is it even all that "hip" to watch the speeches of an elderly congressman/obstetrician anyway? It's like the anti-drug PSAs that focus on drugs not being "cool"; is it really about them thinking of drugs as "cool" or about curiosity about what they are like, in which case having loads of anti-drug PSAs might be counterproductive? It just seems like a preconception, assuming young people do things to be "cool..."
Yet again the republicans are killing parody by one-upping it.
http://www.thedailyshow.c...9&title=Reagraham-Lincool
Note that this was broadcast only a few days before that interview. 
Awesome! Two things I hate have become one.
@ 'The Projects.'
Michael Steele is quickly becoming my favorite Republican... to ridicule.
