SEGA Announces Sonic the Hedgehog 30th Anniversary Merchandise Collection

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Sonic The Hedgehog #37

Sonic The Hedgehog #37

Wed Feb 24, 2021 Out Now!

There’s a new kid on the block! And a new… tower? While Tangle tries to initiate Belle into the Restoration, Sonic, Amy, and Tails investigate a mysterious looking tower that has popped up. Everyone is pushed to their limits in “Test Run”!

Sonic The Hedgehog #38

Sonic The Hedgehog #38

Wed Mar 24, 2021 Tentative

Houston, there appears to be two hedgehogs and a fox floating through space…

Sonic, Amy, and Tails are stuck in a mysterious new Eggman base. Each room holds a challenging surprise and the hallways don’t make any sense! Can they find out how to escape unharmed? Meanwhile, Tangle and Belle sneak in to find the bots running the show and stumble into some trouble!

Sonic The Hedgehog #39

Sonic The Hedgehog #39

Wed Apr 14, 2021 Tentative

Report: Test subjects S, A, and T are responding very well to experiments. Proceeding to phase three.

Sonic, Amy, and Tails are still stuck in Eggman’s evil tower and being subjected to his increasingly crazy tests. It doesn’t help that Tangle and Belle have unknowingly begun controlling the tower and are making it impossible for their friends to escape! Everyone’s limits are pushed as they try to make it out in time in “Test Run,” part three!

Sonic The Hedgehog #40

Sonic The Hedgehog #40

Wed May 26, 2021 Tentative

Tangle to the rescue! The brave lemur has jumped into the battle to save Sonic, Amy, and Tails from falling victim to Dr. Eggman’s latest experiment. Belle has a different kind of battle when she comes face-to-face with an old friend. Will the gang be able to escape unharmed? Find out in Evan Stanley’s epic conclusion to “Test Run”!

Sonic The Hedgehog #41

Sonic The Hedgehog #41

Wed Jun 16, 2021 Tentative

The Deadly Six are still on the loose and attacking towns. Jewel the Beetle recruits Sonic’s friends the Chaotix to find and stop the Zeti, but Zavok of the Deadly Six is looking for his minions, too—he’s angrier than ever and wants to reunite. The Chaotix will have to act quickly to outsmart the Deadly Six!

Sonic The Hedgehog 2

Sonic The Hedgehog 2

Fri Apr 8, 2022 399 d

Sequel to the 2020 movie. Title to be announced.

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    SEGA Announces Sonic the Hedgehog 30th Anniversary Merchandise Collection

    We now have a little taste of what Sega is up to for their 30th Anniversary plans. You can see Sega’s press release below:

    Burbank, California — September 14, 2020 — SEGA® of America, Inc. is excited to announce that 2021 will be the 30th anniversary of Sonic the Hedgehog, a beloved entertainment icon who has transcended video games and made his mark across film, television, licensing and more since his first appearance in 1991.

    To kick off the celebration, SEGA, announced today the first wave of 30th Anniversary Collection of licensed products for everyone’s favorite speedster, Sonic the Hedgehog. In honor of this incredible milestone, SEGA will start rolling out an assortment of Sonic-inspired merchandise, including toys, collectibles, apparel and much more to commemorate the Blue Blur’s 30th revolution around the sun.

    “Over the past 30 years spanning multiple generations, Sonic fans have created memories with their speedy Blue Blur,” said Ivo Gerscovich, Chief Brand Officer, Sonic the Hedgehog & SVP Sega of America. “In order to commemorate the most iconic elements of the Sonic universe, we have partnered with some of the top licensees in the industry to produce collectible Sonic the Hedgehog merchandise that our enthusiastic and loyal fans can cherish for years to come.”

    SEGA is partnering with the following companies to create a plethora of fun Sonic the Hedgehog licensed merchandise, including these items that will begin hitting stores as early as December:

    • SONIC ENCYCLO-SPEED-IA — Dark Horse Comics LLC is celebrating SEGA with a full-color, hardcover historical retrospective encyclopedia that explores nearly every video game and provides deep insights into the Sonic the Hedgehog franchise.
    • POP! VINYL FIGURES — Funko LLC and SEGA have partnered up to bring fans a new collection of Pop! Vinyl Figures, with iconic characters including Classic Sonic, Tails, Silver, and more!
    • CONTINUED TOYS AND COLLECTIBLES— Jakks Pacific, Inc. is continuing to deliver speed, heroism and irreverent Sonic fun to fans of all ages with a collection of action figures and plush toys.
    • JEWELRY COLLECTION — King Ice has created an official jewelry collection, brought together with 3D design and hand-set stones and quality craftsmanship, bringing Sonic to life in jewelry form with a Hip-Hop influence.
    • APPAREL AND ACCESSORIES — Graph Gaming is launching an all new collection in the Spring of 2021, featuring exclusive apparel and accessories dedicated to everyone’s favorite blue blur.
    • CLASSIC SONIC COMIC BOOK MINISERIES — For Sonic’s 30th IDW Publishing will be releasing their first Classic Sonic adventure in a spectacular special! In addition, they will launch a new mini-series and continue publishing the wildly successful ongoing series in both the English and Spanish language.
    • COLLECTIBLE ENAMEL PINS — FiGPiN Inc. has joined forces with SEGA to bring fans a unique collectibles experience with their Sonic the Hedgehog line of FiGPiNs, featuring all your favorite characters beginning this Winter.
    • SONIC ENERGY DRINKS — G FUEL: The Official Energy Drink of ESPORTS has recently partnered with Sonic The Hedgehog to bring the character’s iconic Peach Rings to life by way of an energizing, high-performance, sugar-free peach-infused Energy Drink. G FUEL and SONIC’S “PEACH RINGS” flavor is set to re-launch in an exclusive 30th anniversary collector’s box in 2021.

    In addition to all the great licensing partners and products, SEGA will also be revealing additional plans for Sonic’s 30th Anniversary across a number of additional categories in the coming months.